On the morning of Saturday, August 9th, Mozambican entrepreneur King Levi, creative director and CEO of the fashion agency KLD Agency, used his platforms to highlight the article published yesterday, Friday, August 8th, by the newspaper. News, which highlighted Mozambique's participation in the prestigious Luju 2025 Festival.
The event, which took place on August 1st and 2nd at House On Fire in Malkerns, Eswatini, brought together music, fashion, gastronomy, and visual arts, featuring memorable moments such as a performance by singer Xixel Langa and fashion shows that celebrated African identity.
By sharing the content of News, King Levi reinforced the importance of looking beyond fleeting trends and considering the lasting impact of cultural and artistic creations. His reflection underscores the difference between momentary influence and legacy:
“Being an influencer is about stirring desires. Being a role model is about shaping destinies. An influencer lives in the present, in trends that come and go. A role model lives in the past, in a history that endures. An influencer earns likes. A role model earns respect. To influence is to change what someone wants to wear. To be a role model is to change how they want to live.”
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For Levi, Mozambique's success at Luju 2025 lies not only in stage presence, but in the ability to leave a mark that inspires, transforms, and is remembered. Seven days after the event's conclusion, his message resonates as an invitation for national artists and creators to position themselves not only as fashion influencers, but as cultural references on the continent and in the world.
